Never be afraid to try something new. Remember, amateurs built the ark; professionals built the Titanic. ~Author Unknown Last week, we unveiled our very first Matchmaker Logistics web video. For most of us, filming a video was a first! Some of us were quite nervous (Pam, Mary, Shelly and me), but our camera crew did their best to put us at ease. We learned a lot about what goes in to creating a short video clip as well as what doesn’t work on camera. For example, we were advised not to wear white shirts
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We don’t want you to read this week’s Thought for the Weekend, we want you to watch it. Matchmaker Logistics is proud to present our first web video. Click on the image left to see what we have to say…. Why have we added video to our website? In 1906 the Italian economist Vilfredo Pareto (1848-1923) determined that about 80% of Italy’s wealth was controlled by about 20% of the people. This evolved into the 80/20 Rule (also know as The Pareto Principle). Explained as “the law of the vital few”, it is frequently applied
Read more →“If anything can go wrong, it will.” We all know Murphy’s Law, and I’d venture to say that at some point in our lives, we all fall victim to it. This week, it was my turn. We’ve been working for months now on a special project we planned to unveil in this edition of the Thought for the Weekend. I was so proud and excited, and so certain that everything would go according to plan, that I spent the latter half of the week talking up the big unveiling whenever I met with clients.
Read more →Whether you embrace the romance and fanfare of Valentine’s Day or you loathe the “Hallmark-manufactured” holiday, certain love stories cannot be denied. Perhaps one of the greatest and most inspiring love stories is the story of Team Hoyt: When Dick and Judy Hoyt’s son, Rick, was born in 1962 as a spastic quadriplegic with cerebral palsy, they were advised to institutionalize Rick because there was no chance of him recovering, and little hope for Rick to live a “normal” life. But Rick’s parents didn’t listen. They took him home and worked at including him
Read more →I pace when I think. My team in the Wilmington office knows I’m pondering a quandary when they see me pacing back and forth behind my desk. They have been known to gently tease me about it. Even my wife has suggested that perhaps I cannot think sitting down due to the location of my brain! It was my pacing that started a new bet at Matchmaker Logistics. You see, in September, I went on a sales call to Dallas, Texas to visit a client we had hauled for until 2008, when due to
Read more →In last week’s Thought for the Weekend, we shared a story about how we handled a recent service failure. We don’t just practice transparency and open communication with our customers, we live by it internally. Our entire team knows our annual, monthly and daily revenue numbers so they can hit our target goals; they are also included in conversations about marketing decisions, sales strategy, and our business successes and failures. To further keep the lines of communications open between our offices in North Carolina, Alabama, and Virginia, we’ve started what our employees fondly refer
Read more →We often use this space to talk about our efforts to provide great service, but don’t think that we have never had a service failure–I wish that were the case! Nobody bats a thousand, and recently, we experienced a particularly painful steee-rike! It happened with a long-time customer who ships time-sensitive, extremely fragile machinery from coast to coast. Like many businesses, this customer had become more price conscious over the past few years. As a result, we had been steadily losing a good percentage of their business based on price. After a recent shipment
Read more →Sports is human life in microcosm. ~Howard Cosell Is freight management a contact sport?Unlike the literal heavy-lifters in our industry who actually load and unload physical freight, we spend most of our days in front of a telephone lifting little more than the telephone and a few pieces of paper. But, talk to any great athlete, and they will tell you that “90% of the game is mental.” Yes, athletes need to have natural talent and physical strength, but what makes them great are other qualities: dedication, focus, discipline and a willingness to learn.
Read more →One of the great things about having season tickets to the Giants-other than being able to attend games myself-is being able to give tickets to friends, family and customers so they can experience the fun. There is nothing quite like being able to see a game with The G-Men in the stadium, the way it was meant to be seen. It’s one of my ways of “paying it forward,” as the saying goes. Recently, I received an email from my friend (and Matchmaker Logistics customer), Steve. I’d given Steve and his wife four tickets
Read more →It seems that every year we all pledge to lose weight, exercise more, eat healthier, and quit bad habits. But, by February, most of us have gone right back to our old ways. It’s the very definition of a New Year’s resolution: something that goes in one year and out the other. Or, as I’ve heard it more harshly stated: “He who breaks a resolution is a weakling; he who makes one is a fool.” Personally, I like the positive spin of this Irish blessing: “May all your troubles last as long as your
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