Archive for the Fuel for Thought Category

Changing the Tides on Plastic Pollution

Changing the Tides on Plastic Pollution

I try to never lose sight of just how lucky we are to live a few miles away from the pristine beaches that surround Wilmington, NC. Locals in this area are blessed to have some of the most gorgeous, well-kept beaches on the East Coast, thanks to regular beach sweeps led by a number of committed nonprofit organizations, like the Surfrider Foundation and the Plastic Ocean Project. Last week, at a Rotary Conference, I had the pleasure of hearing the Executive Director of the Plastic Ocean Project, Bonnie Monteleone, give a talk about her research and conservation efforts.

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The Merry Month of Maycember

The Merry Month of Maycember

Ah, May! I’m sure I’m not the only parent thinking: ‘Thank goodness the school year is almost over!’ While this milestone definitely calls for celebration with graduation ceremonies and awards banquets galore, there’s also a lot of stress, shopping, and schedule-juggling this time of year. Thankfully, though, my daughters, Emily and Chloe, are total rockstars when it comes to time management. (Of course, they’re not the ones driving to all of these events!) Just trying to remember everything on their to-do list wears me out. They’re heavily involved in our local children’s theater and both

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The Glory Days – Then And Now

The Glory Days - Then And Now

The landscape of our local historic area is changing faster than ever. High rises have transformed the skyline, and new shops and restaurants liven up old buildings from Castle to Water Street in downtown Wilmington. While I understand all cities are constantly in flux, as someone who’s been here for a while, I can’t help but reflect on what once was. Underneath fresh coats of paint and new business names are old haunts of mine, and sometimes I find myself missing those ‘glory days.’ The Ice House was once the hot spot to be:

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The Perils of the Trucker’s Tan

The Perils of the Trucker's Tan

We’re rapidly approaching the month of May, and hot, sunny days are on their way. If you want to avoid sunburns and odd-shaped moles that call for a trip to the dermatologist, it’s time to break out the sunscreen. Yet the first sunburn remains a seasonal tradition for many of us. In fact, about a third of U.S. adults get sunburned every year – and men with lighter skin are at the highest risk for skin cancer. Mow the lawn and spread some mulch on an overcast day, and you can still end up with a farmer’s

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Mind-Boggling Opportunities in Logistics

Mind-Boggling Opportunities in Logistics

Lately, I’ve been thinking about the power of perspective. Winston Churchill once wrote, “A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty.” In other words, the difference between an exciting opportunity and an insurmountable challenge lies in your perspective – and when it comes to our industry, this rings true to me. Sometimes, we forget just how much opportunity lies ahead of us, especially when conversations abound on the subject of truck scarcities and labor shortages (which are very real challenges). Yet, these very struggles present us with

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Celebrating Real Connections

Celebrating Real Connections

These days, “social media” brings to mind kids glued to Instagram, friends arguing on Facebook, and a whole lot of Twitter battles. But ideally, these platforms were built to connect us. And when they do that, they can truly bring out the best in humanity. Take the story of Dakota “Bubba” Cadd, a boy with cerebral palsy and Dandy-Walker syndrome, a congenital brain malformation. Bubba often sat in his backyard behind Wisconsin Highway 26, pumping his arm in the hopes that truckers would blow their horns for him. One day, his mom found a

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Real Horsepower Saves The Day

Real Horsepower Saves The Day

Recently, a viral video out of Minnesota has been making the rounds for its display of true horsepower. In the video, a trucker, stuck with a semi-trailer at the bottom of an icy, snow-lined driveway, commissions the help of two Belgian draft horses named Molly and Prince. Amazingly, these beautiful beasts work their way up the hill, slowly but surely dragging the semi behind them and rescuing the trucker from an impossible (and dangerous) drive. When we talk trucks, trains, and even lawn mowers, we talk “horsepower.” While horsepower typically brings to mind the jolt of

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Why I’m Giving Away $500 Gift Cards (And How You Can Get One Too!)

Why I'm Giving Away $500 Gift Cards (And How You Can Get One Too!)

As Mary has shared, jobs seekers hungry for success will do anything to create the most eye-catching applications, from providing potential employers with goodie bags to taking to the streets with a handwritten poster and handful of resumes. But it’s not just job seekers who have to be creative, presentable, and polite to snag a great job; if they’re looking to attract the right candidates, employers also have to put in their fair share of work. Indeed, attracting and retaining great talent is often cited as the biggest challenge for many employers. Thanks to our rigorous

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The Glory Of The GoPro

The Glory Of The GoPro

With a family skiing trip over the Christmas holidays, and my re-entry into the hockey world, I’ve begun to notice one thing popping up all over the place. Or, more specifically, atop lots of heads: the GoPro camera. While there are other wearable camera companies attempting to topple GoPro, GoPro continues to top the list. It’s the Kleenex of wearable tech – and with its branding, it’s no wonder it beats the lowly Yi and TomTom. As GoPro CEO Nick Woodman notes, no one’s going to say “Check out my wild Apple videos!” The GoPro’s got that covered. GoPro got its start

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Lacing Up My Skates For The New Year

Lacing Up My Skates For The New Year

An article by Erik Orten that was featured in the Washington Post, and a Ted talk by Matt Cutts that we viewed at our annual company retreat inspired me to try something new this year.  Erik Orton and his wife Emily are co-authors of “Seven at Sea: Why a New York City Family Cast Off Convention for a Life-Changing Year on a Sailboat.” Each year, they celebrate their wedding anniversary (January 2nd) with a New Year’s first – trying a new restaurant or doing something they’ve never done before, like shopping for a boat, which eventually inspired them

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